Tag Archives: business

How Valuable Is Free PLR

How Valuable Is Free PLR?

How valuable can free PLR be if it doesn’t cost a cent to own it?  At first glance, free always sounds tempting.  Who hasn’t taken a free sample of snacks at the grocery store or Sam’s Club when they’re giving them out, right?  But admittedly, there are times when free is good and there are times when free takes more work than it’s worth.

First of all, you might ask yourself why it’s free.  Some sites give away free PLR just to get you to join their list – sort of like the grocery store analogy above.  These marketers want you to see the quality of their work, so you get a sample to try out.

That’s fair enough – but you can expect that they will ask for your name and email on an opt in form so they can continue to sell you on their main niche.  That’s just good business. Some people consider that a “cost” associated with free PLR, however.

Be wary of “free” anything: articles, eBooks or reports, audio, or even some simple software.  There is a cost somewhere – even if it is just giving your name and email address.

More often than not, while you don’t pay cash for it – you may end up spending your precious time rewriting a dull or poorly written article or eBook (and we all know your time isn’t free).

Still, if you do have more time than money, even a free article pack that is okay can be quickly fixed up and used.  Also, you can get some good ideas from the articles, which you can spin off into something original.

In that sense, it won’t hurt to take a look at some of it if nothing else but to see if you can makeover an article pack and redo it into an eBook or vice versa – turn an eBook into several articles.  All you expended was your time.

Just don’t let yourself get bogged down in it.  You may end up spending more time rewriting than it would take to have written it from scratch in the first place!  And as the saying goes: time is money.

A good rule of thumb is to limit your time – even go so far as to use an egg timer – when you attempt a rewrite.  That way you aren’t hacking away at something for an hour that might have originally taken 30 minutes for you to write in the first place.

So where do you find free PLR?  It’s as simple as Googling “your niche + free PLR” or just “free PLR” and see what’s out there.  You will likely have to do some weeding so you see what’s worth your investment of time.  But once in awhile you can find some very good stuff that will do the trick just fine.

The main thing to take awy from this is to always re-do the plr content so it has your own spin on it. So whether the free plr content was premium or crap, after your editing, it is to the quality you want without you spending hours doing the initial research.

Thanks for reading and please share your opinion – leave a comment.  🙂

Steve Dougherty

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What Is PLR

What Is PLR

If you’ve been Internet marketing for long, you’ve come across the term private label rights or PLR.  What is PLR and how does it differ from other licenses like master resale rights?  And why should you care about the differences?

When we refer to PLR, what is meant is the product, which could be something as simple as a pack of articles or as complex as a complete marketing package with eBooks and audio recordings, has a license granting the new owner the right to use the content as he or she sees fit.

Someone else has done the writing (or recording), and possibly had a nice website template put together with sales letter and graphics. Then, rather than trying to market it themselves, make it available for sale to many others.

Some PLR sites are membership based, meaning the number of buyers is limited. Others have no membership. You might get a lot more content with a membership, but some of it may not be the niche you’re looking for. With a no-membership PLR site, you pick and choose what niche topics you’re going to buy so that none of it ends up gathering dust on your hard drive.

With PLR, you’re given a license that tells specifically what you can and can’t do with the package.  The best PLR are those that have an unconditional license that basically allows the new owner to use and redo the product any way they like.  You can add your own name, add and delete sections, even sell it on to others with a price that you determine. It’s as if you’re the original author without all of the work of authoring.

Unconditional PLR may have only one proviso – and that is that you can’t turn around and resell it as PLR to others. It pays to shop around for PLR.  Pay attention to the wording in the license and if you don’t want to agree to the terms, don’t buy it.

Also, before buying, if you can get a snippet of the text, Google it (in quotes) to see how many times it’s been used on the ‘net.  This way you can get an idea of how many others have purchased the same package.

True unconditional PLR is a money and time saver.  For $50 to $200 you get top quality, well designed content that you would otherwise spend many countless hours producing by yourself or paying through the nose for a freelancer to do something similar.  If your time and money is precious, PLR can be the answer you are looking for.

Let me know what your thoughts are – leave a comment 8)

Steve Dougherty

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Video-How To Create A Custom PayPal Page

Internet Marketers are always looking to tweak this or fix that in order to increase sales. This is one reason why it is so important to track and analyze as much of your online business as possible.

Maintaining this type of information is crucial in strengthening your position within your niche.

One area that I see that is constantly overlooked is your branding.

Branding yourself, your  sites as well as your products is a great AND EASY way to increase your dominance over your competition. Just ask the folks at Coca-Cola  or Ford or any major retailer that has an easily recognizable logo or brand.

I made a 7 minute video that shows how easy it is to create a customized PayPal payment page. This is just one way that your brand can follow your customer from your website through to the final payment process.

In addition to the basic WOW factor, there are other things that a customized payment page can be used for..

Watch & See!

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Let me know what you think. How do you brand your Internet endeavors?

Thanks for stopping by

Steve Dougherty